Making misleading statements about the quality of your goods or regarding any critical aspect of it when creating an Amazon listing can get a seller close to epic danger. This could be in terms of account suspension, listing cancellation, payment forfeiture, or worst implications on vendor account management. By keeping a close eye on your..
Amazon sellers now have another reason to broaden their reach and experiment with ads on platforms like Google, Facebook, and Instagram. Which is the Amazon attribution Tag! But, if you haven’t already, register for the Amazon Attribution programme before you start boosting your off-Amazon marketing efforts. Any sales made without using an attribution tag will..
In the realm of eCommerce, Amazon’s marketplace must be a key component of your marketing plan. Because if you aren’t selling and leveraging the benefits of this popular marketplace, someone else will come with its enhanced brand content. However, a right and a wrong approach can make your sales on Amazon weak or strong according..
The product description is one of the most important things when promoting any product online in a broader market like Amazon’s e-commerce marketplace. It should be descriptive and attractive to your potential customer. As you know, the more clear and specific the description of your product, the more easily the customer will be attracted to..
Amazon PPC ads are now necessary for brands, agencies, and third-party sellers who want to increase their sales on Amazon. By targeting specific keywords, brands can create relevant ads that show up in Amazon’s search results and competitor product listings. In addition, ad sponsors can control the content and budget of their advertisements, as well..
As an Amazon seller, there’s a good chance you’ve experienced one of the most challenging aspects of doing business with Amazon: returns. About 20-40% of your sales are later returned. However, Amazon would like its sellers to maintain a ratio of less than 10 percent. This means that only reducing amazon return reasons is not..
Amazon seller central introduced all the sellers on its platform with a very innovative and useful tool called “Manage Your Customer Engagement Tool,” which means that sellers are now able to manage their Amazon customer engagement with their target audience. And at the same time, it will allow brands to plan their strategies and execute..
The latest Amazon Seller Central tool for brand owners was launched in early 2021 and is called Amazon Brand Catalog Manager. By using this tool, you can increase your conversions and revenue. It can also help you ensure that your brand is not poorly represented, giving you more control and scope when it comes to..
As Amazon’s advertising is continuously evolving, it’s no longer a secret that Amazon Sponsored Brands Video will become a crucial reason for driving more sales for the businesses on this platform. Its impact can be observed on the ground level as we have gone through a few surveys that were taken among the U.S. brands..
Amazon PPC is emerging as one of the most sought-after methods. However, in order to keep the effectiveness of your ad campaigns, you’ll have to improve your bidding strategy for keywords. The most important question that pops up in the minds of advertisers when they’re developing new ads is: how much should I bid for..