To better reflect diversity and cater to customer interests, Amazon will begin adding fresh on-model photos to the description pages of select adult fashion products on March 31, 2023. Amazon believes that everyone should be able to shop with them, which is why they want the imagery in their stores to reflect the diversity of..
Learn more about the performance of each product in your campaign. Amazon discreetly introduced Product Pages in the Ads Console, allowing marketers to track the effectiveness of their product listings, dive down to the campaign and ad group levels, and see how promoted products are doing. It shows a list of all the items that..
To assist sellers in managing expenses for their percentage off and buy one get one deals, Amazon launched the Budget function. Sellers will now have to set a budget with a total amount or order count prior to the start of each new promotion. The promotion will end as soon as it has raised 80%..
The Cart Abandoners and Declining Audiences tool was recently introduced by Amazon and can be accessed via Brand Tailored Audiences. Brands may now target two significant audience categories with this most recent update: Customers who have placed items to their cart but haven’t finished the purchase during the last 90 days are known as cart..
For brands similar to yours, Amazon has launched Brand Store Quality Ratings in an effort to improve the browsing experience and increase sales. What are the quality ratings for brands in stores? The overall quality and user experience of your brand shop on Amazon are evaluated by the Brand shop Quality Rating. Up to 50%..
Seller-fulfilled orders will be included to Amazon’s Subscribe & Save program on June 27, 2024. This add-on gives you the ability to give your clients discounts on things that they usually buy, along with the bonus of automated delivery. Key Details Automatic Enrollment: Depending on your Subscribe & Save default discount settings, eligible, replenishable products..
A new option has been introduced by Amazon that makes it simple to convert your top-performing content into sponsored brand advertisements. This implies that you only need to click once to share your most captivating material with a large audience! Here’s how it works: Determine which posts are your best ones: Seek for picture and..
Regarding a new charge called the low-inventory-level fee that will go into effect on April 1, 2024, Amazon has provided some crucial information. This charge is intended to solve issues with consistently low inventory levels in relation to client demand, which can have a detrimental effect on the effectiveness of the distribution network, the timeliness..
For US customers, Amazon is bringing in-app shopping to networking platforms like Facebook and Instagram, elevating social shopping to a new level. Customers may now easily shop on Amazon by using the Instagram and Facebook apps. Upon clicking on an Amazon product advertisement, users can finish the transaction within the social media app by utilizing..
Buyer Auto-Cancellation Window” is a wonderful new function that Amazon has developed. Sellers can now appoint an identified window of time during which consumers can abandon orders that the seller has satisfied without need for additional mediation thanks to the Buyer Auto-Cancellation Window characteristic. Here’s how it works: You set a defined time limit, let’s..